The innovators at Aesthetics Biomedical (ABM), a leading aesthetics product development corporation announce pop icon Paula Abdul as brand ambassador for the debut of SoME™ Skincare That’s All You.

Skincare is personal and part of everyday life. Paula shares why she felt passionate about partnering with ABM: “I’ve been looking for skincare that’s natural, and truly personalized to me, I found it with SoME™. It keeps my skin looking radiant despite my busy lifestyle.”

The team at ABM, MaryAnn Guerra (CEO) and Sheldon Larson (Director of Marketing), share sentiments when they speak about working with Paula: “Having Paula as part of the family is pure pleasure. The way she has successfully forged her own path in the entertainment industry aligns with our creative mentality and mission to innovate personalized care in the beauty and aesthetics space.” Guerra says. “Paula has the unique ability to reach multiple generations,” Larson continues, “which is why she is a perfect fit for our launch of SoME™, a product we developed to give consumers of all ages showstopping skin.”